Brand Development

A pin become the brand icon, and this simple solution worked well when the business received Royal Warrant during the re-branding process. 

Typography was set to indicate heritage, though an icon was also created to be used in more informal younger setting as a badge on products, or marketing elements.

The colour palette was picked from very interesting trip to the factory in East London, where the mannequins are made. All the colour exist in moulding, materials, ranging from warm greys through to navy blues and warm subtle pinks.